Saturday, September 16, 2006

Branding is everything

Getting your brand name out there is important. So large companies have been putting their names on anything that holds still. Or not. But you gotta wonder about overlapping branding, y'know?

NASCAR has this great race, called the Bank of America 500. It's held at the Lowe's Motor Speedway.

Well, I guess having a bank sponsor something related to home improvement projects does make some sense.